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Who we are

Founded in 2015, We are a full-service agency dedicated to supporting families worldwide. With over 50 years of combined experience in third-party reproduction, our leadership team brings unparalleled expertise to every journey. Many of our expert staff members are former surrogates, egg donors, and intended parents, allowing us to offer a deeply empathetic and personalized approach to family building, including adeptly managing any unexpected challenges along the way.

Leadership Team

Vivien Liu

Founder & CEO

Vivien is the heartbeat of the company. As a Cambridge graduate coming from a luxury brand management background with Harrods, Prada and LVMH, Vivien brings in the highest level of

customer service and brand experience to all her endeavors. Having to sacrifice her decade-long promising career to fulfill parenthood dreams lent her the hard-won joy as a mother. It also

fostered her compassion towards others who are fighting to build their own families.

Vivien formed Giving Tree on the belief that planned parenthood is a journey where selfless people work together to make miracles happen and care must run through it consistently before, during and after any surrogacy pregnancies.

"I love working in the surrogacy and egg donation industry, because it is a battlefield where vision, execution and ethical standards are demanded and challenged to its core. It is also a cradle where life and hope are created with care, perseverance, and love. What more do you want?"

Surrogacy and Egg Donation Industry

Jack Lee

COO

Jack, our Chief Operating Officer, joined Giving Tree Surrogacy in

2018. He brings with him over 20 years of knowledge ranging from administration, customer service, and sales. Jack has firsthand experience with IVF clinics and surrogacy agencies as a former prospective intended parent himself. It was this experience that allows him to speak about surrogacy and egg donation from a unique, personal perspective.

Jack works closely with IVF clinics, ancillary infertility service providers, intended parents, and surrogates to ensure a smooth journey for everyone. Jack resides in Orange County, CA and when he isn't working, he spends time with his wife and daughter enjoying all of life’s little moments.

"Having witnessed firsthand, there is no greater joy than combining my experience and passion to helping couples realize their parenthood dreams."

Chief Operating Officer

Kristi's Johnson's

Director of Surrogacy Operations

Kristis began her journey in the surrogacy field after completing her own surrogacy experience in 2014, when she carried twins. Inspired by this life-changing experience, she has worked with surrogates, donors, and intended parents since 2015.

 

Her passion for assisted reproduction is deeply personal, shaped by her sister losing the ability to carry a child after cancer treatment.

 

Family is at the center of her life, and she is honored to support others in their path to parenthood. What she loves most about the industry is the passion and resilience that define every family-building journey.

​"My sister was diagnosed with ovarian cancer at age 9, which deeply shocked our family. Her treatment, including a hysterectomy and chemotherapy, resulted in her losing the ability to carry a child. As I grew older and understood the impact of this, I was drawn to assisted reproduction and the many paths to family building."

Director of Surrogacy Operations

Sarah Martin's

Surrogate Program Manager

Sarah Martin began her career in family building in 2022 and has had the privilege of supporting surrogacy journeys for the past three years. She holds a Master's Degree in Professional Counseling and has over 17 years of experience providing counseling services through a nonprofit organization dedicated to helping teens and families affected by trauma.

 

Sarah’s extensive background in the therapeutic field enables her with the special ability to empathize and build meaningful connections with Intended Parents and Surrogates, offering them exceptional support throughout the surrogacy process.

 

She is particularly passionate about fostering relationships and guiding families at every stage of their journey. As a natural networker, Sarah is excited to be part of Giving Tree Surrogacy, contributing to the growth of these remarkable families.

Sarah resides in Asheville, North Carolina, with her husband and their Dachshund, Oliver. Outside of work, she enjoys yoga, attending live music, hiking, and traveling.

Surrogate Program Manager

Begin your journey.
We’re here for you at every step.

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